Juventus is actively pursuing the acquisition of Brooke Norton-Cuffy from Genoa, with ongoing discussions centered around the English defender. The transfer saga is primarily complicated by Genoa's substantial valuation of the player, reportedly around €25 million. This high asking price is significantly influenced by a 20% sell-on clause that Arsenal, Norton-Cuffy's former club, holds, meaning a portion of the transfer fee would go to the London-based team. As the January transfer window draws to a close, the pressure mounts on Juventus to finalize a deal, especially as they are also seeking reinforcements in other positions.
Reports from Tuttosport indicate that Juventus held recent talks with Genoa's management to advance the negotiations for Norton-Cuffy. The Turin-based club's current financial strategy leans towards a loan arrangement, ideally incorporating a mandatory purchase clause contingent upon their qualification for the Champions League. This approach reflects Juventus's desire to strengthen their squad under Luciano Spalletti while managing their financial commitments. Despite the complexities, Juventus appears optimistic about reaching an agreement with Genoa, believing they can persuade the Grifone to release the talented defender.
Brooke Norton-Cuffy has been a long-standing target for the Bianconeri, with their interest in him escalating following the appointment of Marco Ottolini, Genoa's former sporting director, to Juventus's staff earlier in January. This internal move might give Juventus an advantage in understanding Genoa's negotiation stance and in crafting a more appealing offer. The urgency to secure Norton-Cuffy is compounded by Juventus's simultaneous search for a new central forward, with Randal Kolo Muani emerging as a primary target, alongside their need for a right wing-back.
The financial implications of Arsenal's sell-on clause mean that Genoa needs to demand a higher fee to maximize their own revenue from the transfer, creating a challenging negotiation environment for Juventus. The upcoming days will be critical as both clubs work towards a resolution before the transfer window officially closes, potentially shaping Juventus's squad for the remainder of the season and their ambitions for Champions League football.